Recommended by Kate Reuschel
Home of the wine marketing masterclass - MBA-level insights for wine professionals and students every Wednesday. Chapters from "On Claret" a lavatory book on red Bordeaux every Friday. And wine, society, and culture posts in between.
If you have a business in the wine industry, Joe's Substack is a must-read, not a maybe read. His marketing masterclass is extremely valuable for all wine professionals. Not to mention his writing style, wit and his wealth of knowledge about wine (not just the marketing side) is worthy alone of his small paywall fee.